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Privacy Policy

PRIVACY POLICY

Liquid Lawn

Effective Date: January 22, 2026

Liquid Lawn ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our services, visit our website, or interact with us through SMS/text messaging.

1. Information We Collect

Personal Information

We may collect the following types of personal information:

  • Contact Information: Name, email address, mailing address, phone number, and mobile phone number
  • Property Information: Address of property receiving services, property size, and service preferences
  • Payment Information: Credit card numbers, billing address, and payment transaction details
  • Service History: Records of services provided, scheduling information, and service notes
  • Communication Records: Records of your communications with us, including email correspondence, phone calls, and text messages

Automatically Collected Information

When you visit our website, we may automatically collect:

  • Device Information: IP address, browser type, operating system, and device identifiers
  • Usage Data: Pages visited, time spent on pages, links clicked, and referring website
  • Cookies and Tracking Technologies: Information collected through cookies, web beacons, and similar technologies

2. How We Use Your Information

We use the information we collect for the following purposes:

  • Service Delivery: To provide, maintain, and improve our lawn care services
  • Communication: To respond to your inquiries, send service updates, appointment reminders, and administrative information
  • Payment Processing: To process payments and prevent fraudulent transactions
  • Marketing: To send promotional materials, special offers, and information about our services (with your consent)
  • Analytics: To analyze usage patterns and improve our website and services
  • Legal Compliance: To comply with applicable laws, regulations, and legal processes

3. SMS/Text Messaging Privacy

This section specifically addresses how we handle SMS/text messaging communications and your mobile phone number.

What SMS Information We Collect

When you opt-in to receive SMS/text messages from Liquid Lawn, we collect your mobile phone number and your consent to receive text communications.

How We Use Your Mobile Phone Number

Your mobile phone number is used solely to send you text messages that you have requested or authorized, including:

  • Service appointment reminders and confirmations
  • Service completion notifications
  • Important account updates and alerts
  • Promotional offers and special discounts (if you have opted in)
  • Customer service responses to your inquiries

SMS Consent Is Not Shared With Third Parties

SMS consent is not shared with third parties or affiliates for marketing purposes. Your mobile phone number and your consent to receive SMS messages remain private and are used exclusively by Liquid Lawn to communicate with you directly. We do not sell, rent, lease, or otherwise distribute your mobile phone number or SMS opt-in consent to any third-party companies, marketing partners, or affiliates.

SMS Service Providers

We use RingCentral as our SMS service provider to deliver text messages to you. RingCentral acts solely as a service provider on our behalf and is contractually obligated to protect your information and use it only for the purpose of delivering our text messages. Your SMS consent is not shared with RingCentral for their own marketing purposes.

Opting Out of SMS Messages

You can opt-out of receiving SMS messages at any time by:

  • Texting STOP to any SMS message you receive from us
  • Contacting us at the information provided at the end of this Privacy Policy
  • Updating your communication preferences in your account settings

After you opt-out, you will no longer receive SMS messages from us, but you may still receive communications through other channels such as email or phone calls unless you opt-out of those as well. Message and data rates may apply for SMS messages. Message frequency varies depending on your service schedule and preferences.

4. How We Share Your Information

We may share your personal information in the following circumstances:

  • Service Providers: We share information with third-party service providers who perform services on our behalf, such as payment processing, data analysis, email delivery, hosting services, and customer service. These service providers are contractually obligated to protect your information and use it only for the specific purposes for which we hire them.
  • Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or sale of assets, your information may be transferred as part of that transaction.
  • Legal Requirements: We may disclose your information when required by law, court order, or governmental authority, or when we believe disclosure is necessary to protect our rights, your safety, or the safety of others.
  • With Your Consent: We may share your information with third parties when you have given us explicit consent to do so.

Important: As stated above, SMS consent is not shared with third parties or affiliates for marketing purposes.

5. Data Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure servers, access controls, and regular security assessments. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. When we no longer need your information, we will securely delete or anonymize it.

7. Your Privacy Rights

Depending on your location, you may have the following rights regarding your personal information:

  • Access: Request access to the personal information we hold about you
  • Correction: Request correction of inaccurate or incomplete information
  • Deletion: Request deletion of your personal information
  • Portability: Request a copy of your information in a portable format
  • Opt-Out: Opt-out of marketing communications, including SMS messages
  • Object: Object to processing of your information for certain purposes

To exercise these rights, please contact us using the information provided below.

8. Children's Privacy

Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children. If we become aware that we have collected information from a child without parental consent, we will take steps to delete that information promptly.

9. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these third-party sites. We encourage you to review the privacy policies of any third-party websites you visit.

10. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of any material changes by posting the updated policy on our website with a new effective date. Your continued use of our services after the changes take effect constitutes acceptance of the updated Privacy Policy.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Liquid Lawn

Email: mandy@liquidlawn.com

By using our services or providing us with your personal information, you acknowledge that you have read and understood this Privacy Policy.